Focus Group Discussions
Access data and insights found with interaction in a group setting of audience of similar or contrasting opinions.
Learn MoreQualitative Research
Connect with senior decision-makers, Healthcare Professionals, stakeholders, and C-suite members using our telephone surveys.
Mia Cary
Qualitative Research
From the qualitative classics to online and more emotional measures, single or hybrid methods, explore our comprehensive portfolio of qualitative solutions.
Great qualitative market research begins and ends with putting empathy to work. That’s why our fieldwork experts focus on people over products, tapping into a diversity of viewpoints and candid conversations to find the hidden patterns that explain your target audience’s motivations. We’ll gather influencers around a campfire or a coffee shop alongside groups of working moms– whatever it takes to capture your audience in their element. Whether we’re in New York, Tokyo or London, we connect you to your right audience in a way that fosters empathy, fuels strategic plans, and inspires new ways of thinking.
Our Approach to Qualitative Research
No two projects or requirements are alike. We understand this and treats every project as an objective, one-of-a-kind venture, choosing an approach that best serves your goals.
Focus Group Discussions
Access data and insights found with interaction in a group setting of audience of similar or contrasting opinions.
Learn MoreEthnography
Uncover insights that drive authentic connections between your brand and audience.
Learn MoreIn Depth Interviews
Leverage the power of detailed insights and get a glimpse of the factors that influence your audience’s decisions.
Learn MoreMystery Shopping
Contribute significantly towards your growth strategy, and ensure that your audience has a good experience.
Learn MoreUsability Testing
Gain an enhanced understanding of what your audience thinks about your product.
Learn MoreWith Research Connect, you can reach difficult to access audiences including senior decision-makers, stakeholders, and C-suite executives who are often inaccessible through other survey methods.
How we do Qualitative differently
The essence of our brand comes through best in the people who are on the front lines. We’re not just number crunchers; we are travel geeks and soccer fans, giggly animal lovers and country music fans, and, yes– data heads, creatives and strategists who choose the right tools, resources and experiences to meet each fieldwork challenge.
Global Perspective
At Research Connect, we provide global reach and diversity for your online qualitative recruitment and project management through our strategic recruitment teams across 50 countries and 6 continents.
In-House Recruiting
Insight sessions are only as good as the people in the room – that’s why our recruiting is all done in-house. Our field managers go far beyond demographics to screen for intangibles like creativity and engagement. We hand pick our respondents, and personally call each participant to follow-up before their scheduled interview/session.
Expert Project Managers
From project set up, survey management, recruitment, respondent engagement, task optimization and delivery of insights, our experts have you covered each step of the way.
Wide Portfolio of Solutions
Communities and bulletin boards, digital ethnographies and video-diaries, Focus Group Discussions and IDIs– with full support for any fieldwork and data collection requests.
With Research Connect, you have access to a vast pool of participants from all walks of life, ensuring your research outcomes are truly representative.
Up Next
We vet all our participants, ensuring they meet the requirements of your study and guaranteeing you receive high-quality research data.
Our extensive consumer panel and data collection capabilities cover more than 20 countries, allowing you to collect insights from your target market around the globe.
|
© 2023 Research Connect. All Rights Reserved